The National Maritime Passenger Transport Company (ENTMV), known as Algeria Ferries, is entering a phase of organizational instability. A new reshuffle has been announced, marking yet another change in the company’s general management, which is facing significant structural and operational challenges.

Tawfiq Khedim, a deputy representing Algerians abroad, stated on Thursday, January 16, 2025, that the director of equipment would temporarily take the helm of the company. He will replace Benaouda Hallal, who has been in office since April 2024 and succeeded Abdelkrim Bouzaher. These repeated changes raise questions about the company’s stability and long-term strategy.

Neither the Ministry of Transport nor Algeria Ferries has provided clarifications regarding the reasons for this change. This lack of transparency heightens concerns about the company’s ability to overcome its difficulties and maintain customer trust.

Growing Competition in the Maritime Market

This upheaval occurs against a backdrop of increased competition.Algeria Ferries, once the undisputed leader on routes betweenAlgeriaand Europe, is seeing its monopoly challenged by the emergence of new players. Since November 2024, private Algerian companies such asNouris Elbahr FerriesandAures SARLhave entered the fray. Equipped with modern vessels like theSanta Cruz, these newcomers provide an attractive alternative for travelers.

This Upheaval Occurs Against a Backdrop of Increased Competition

Simultaneously, foreign companies such as Corsica Linea, Baleària, and soon Grandi Navi Veloci (GNV) are strengthening their positions in this strategic market. This diversification of offerings increases the pressure on Algeria Ferries, which must quickly adapt to these changes.

Revitalizing the Company: An Ambitious Mission

Algeria Ferries must contend with a tarnished image due to recurring issues. The summer of 2024 was marked by significant delays, cancellations of crossings, and logistical shortcomings, which frustrated users. The new management team will need to focus on several key areas:

1. Fleet Modernization: Integrate more efficient and eco-friendly vessels.
2. Improvement of Onboard Services: Enhance comfort and service quality.
3. Optimization of Routes: Offer suitable schedules and reliable journeys.

However, this change in leadership may not be sufficient. To transform the company, significant financial resources will need to be mobilized, rigorous management adopted, and a clear strategic vision defined. In an increasingly competitive market, Algeria Ferries must demonstrate its ability to reinvent itself in order to meet travelers’ expectations and restore its position as a leader.

Simultaneously, foreign companies such as Corsica Linea, Baleària, and soon Grandi Navi Veloci (GNV) are strengthening their positions in this strategic market. This diversification of offerings increases the pressure on Algeria Ferries, which must quickly adapt to these changes.

Revitalizing the Company: An Ambitious Mission

Changement de Direction chez Algeria Ferries et ses Implications

Les défis organisationnels actuels de l'ENTMV

Algeria Ferries must contend with a tarnished image due to recurring issues. The summer of 2024 was marked by significant delays, cancellations of crossings, and logistical shortcomings, which frustrated users. The new management team will need to focus on several key areas:

1. Fleet Modernization: Integrate more efficient and eco-friendly vessels.
2. Improvement of Onboard Services: Enhance comfort and service quality.
3. Optimization of Routes: Offer suitable schedules and reliable journeys.

Concurrence Croissante sur le Marché Maritime Algérien

However, this change in leadership may not be sufficient. To transform the company, significant financial resources will need to be mobilized, rigorous management adopted, and a clear strategic vision defined. In an increasingly competitive market, Algeria Ferries must demonstrate its ability to reinvent itself in order to meet travelers’ expectations and restore its position as a leader.