GNV in the Maghreb: Putting People at the Heart of Your Maritime Journey
GNV’s New Strategy: People at the Center
GNV (Gruppo MSC Mediterranean Shipping Company) has recently unveiled its new strategic positioning, marking a significant turning point for the company. This change is encapsulated in the evocative slogan: “Every moment of the journey counts” (Ogni istante del viaggio conta).
For GNV, this slogan embodies a vision that transcends mere marketing. It represents a clear direction that now influences all of the company’s actions at every level.
Added Value to Every Journey
This new positioning aims to enhance every moment of the journey, not only for customers but also for the entire GNV team. The company emphasizes essential values such as Reliability, Safety, Efficiency, Hospitality, and Sustainability. GNV’s commitment to these principles aligns with the International Maritime Organization’s safety standards.
Through this approach, GNV is dedicated to building a more human-centric and forward-looking travel experience.
A Future to Build Together
GNV also shared a brief video illustrating its journey and evolution. This initiative provides insight into the future that the company wishes to build in collaboration with its passengers and teams. For more information on maritime innovations, visit Maritime Executive.
This message is a tribute to all those who contribute daily to making journeys special. GNV hopes it will also inspire external observers of the company.
